Artist Portfolio and Print Shop
Design a creator-owned portfolio where an illustrator can share work and sell limited prints with clear rights.
The brief
Understand the problem
Background
Artists need a visually expressive place to present work, but selling introduces edition counts, reproduction rights, color variation, fulfillment, and misuse of uploaded images.
User context
Zara is launching a signed edition of fifty botanical prints. She wants collectors to understand the materials and license while keeping high-resolution source files protected.
Product problem
The experience must let art lead while making ownership, edition, pricing, and purchase terms easy to verify.
Objective
Create portfolio discovery, artwork detail, edition purchase, and artist order management for a limited print release.
What to design
Define the experience
Required experience
- Browse art by collection and medium
- Inspect an artwork's story, dimensions, and rights
- Select an available edition and complete checkout
- Let the artist track fulfillment and edition inventory
Screens and states
- Artist portfolio
- Artwork detail
- Edition checkout
- Artist order dashboard
Core user flow
Follow the critical path
- 01
A collector opens Zara's botanical collection
- 02
They review print scale, paper, framing note, and license
- 03
They reserve edition seventeen during checkout
- 04
Zara confirms signing and shipment without overselling the edition
Product rules
Requirements and constraints
Requirements
- Use responsive artwork presentation with meaningful alt text
- State whether the purchase includes an original, print, or digital license
- Reserve edition inventory during checkout
- Provide watermark and download controls without claiming they prevent all copying
Constraints
- High-resolution source files remain private
- Edition numbering cannot be duplicated
- Color variation between screen and print must be disclosed
Reality check
States worth considering
Finish line
What to deliver
- Four responsive screens showing collector and artist workflows
Optional direction
Visual resources
Use these as a starting constraint if you want one. They are not part of the required solution.