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Prepare for an Investment Advice Session

Design a client intake and recommendation review flow for a regulated investment consultancy.

Responsive web, Desktop web4 hours plus

The brief

Understand the problem

Background

Investment advice depends on goals, time horizon, financial circumstances, experience, and tolerance for loss. Clients need to understand why information is requested and how a recommendation relates to it.

User context

Grace has received an inheritance and wants professional guidance. She hopes to buy a home within five years and is uncomfortable with large short-term losses.

Product problem

Long financial questionnaires can feel invasive or produce false precision. Recommendation documents are often dense, making risks, fees, and conflicts hard to compare.

Objective

Create the intake, adviser handoff, and recommendation review experience for a first-time client.

What to design

Define the experience

Required experience

  • Progressive financial and goal intake
  • Risk and capacity-for-loss review
  • Secure adviser appointment preparation
  • Recommendation summary with rationale, fees, and risks

Screens and states

  • Goal setup
  • Financial profile
  • Risk review
  • Appointment preparation
  • Recommendation detail

Core user flow

Follow the critical path

  1. 01

    Grace describes her goals and intended time horizons

  2. 02

    She adds financial circumstances and investment experience

  3. 03

    She reviews the resulting risk profile and corrects one assumption

  4. 04

    She uploads requested documents and meets an adviser

  5. 05

    She reviews a recommendation and records questions before deciding

Product rules

Requirements and constraints

Requirements

  • Explain why sensitive information is needed before asking for it
  • Allow users to save and return without losing progress
  • Separate willingness to take risk from financial capacity for loss
  • Connect each recommendation to the goals and assumptions behind it
  • Disclose fees, conflicts, and major risks in readable language
  • Support acknowledgment without turning it into automatic acceptance

Constraints

  • Requirements differ by jurisdiction and client type
  • Some financial values are approximate
  • Documents contain highly sensitive information
  • An adviser may need to request clarification before proceeding

Reality check

States worth considering

Two goals have conflicting time horizons
The risk questionnaire contains inconsistent answers
A required document is expired or unreadable
The recommendation no longer fits after a financial change
The client declines the recommendation

Finish line

What to deliver

  • Design five responsive screens showing intake, risk review, adviser preparation, and recommendation comprehension.

Optional direction

Visual resources

Use these as a starting constraint if you want one. They are not part of the required solution.

Font pairing
LobsterArimo

Lobster & Arimo

Clear interface writing gives people the confidence to understand what changed and decide what to do next.

Icons
Illustrations

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