62 Models (Site of the Day - Sep 30, 2015) — UI design breakdown
Founded in the mid 90s, 62 Models & Talent is New Zealand’s premiere boutique modeling agency. With strong global relationships and longstanding local connections 62’s booking team has a wealth of experience. Our goal is to manage each model’s career in a way that reflects their goals and ambitions in a realistic and honest way. Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.
- Study how 62 Models separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Sep 30, 2015.
- Extracted palette (#000, #9C9C9C, #FFFFFF): check which hues carry brand vs utility chrome.
- Darkest #9C9C9C vs lightest #FFFFFF sits around 2.7:1, which is soft—better for backgrounds than small body copy.
- Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
- Related themes: Fashion, Animation, Clean, Minimal, Photography, Responsive Design.



