Ale De Carvalho, Art Direction (Site of the Day - May 14, 2013) — UI design breakdown

Ale De Carvalho, Art Direction Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.

• Study how Ale De Carvalho, Art Direction separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - May 14, 2013.
• Extracted palette (#000, #987654, #FFFFFF): check which hues carry brand vs utility chrome.
• Darkest #987654 vs lightest #FFFFFF sits around 4.2:1, which is closer to large-text / UI-component contrast.
• Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
• Related themes: Design Agencies, Design Websites, Fullscreen, Minimal, Portfolio, Responsive Design.