Animal (Site of the Day - Jun 8, 2019) — UI design breakdown

Animal is a house of creativity based in Stockholm. Born in the digital age, we tell stories and build products together with the brands that are shaping our future. Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.

• Study how Animal separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Jun 8, 2019.
• Extracted palette (#000, #9C9C9C, #FFFFFF): check which hues carry brand vs utility chrome.
• Darkest #9C9C9C vs lightest #FFFFFF sits around 2.7:1, which is soft—better for backgrounds than small body copy.
• Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
• Related themes: Design Agencies, Web & Interactive, Clean, Graphic design, Minimal, Portfolio.