Bang & Olufsen AW18 (Site of the Day - Sep 25, 2018) — UI design breakdown
The Bang & Olufsen AW18 collection is inspired by the ancient urge to express our personality through colors found in nature. Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.
- Study how Bang & Olufsen AW18 separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Sep 25, 2018.
- Extracted palette (#987654, #DF6C4F): check which hues carry brand vs utility chrome.
- Darkest #987654 vs lightest #DF6C4F sits around 1.3:1, which is soft—better for backgrounds than small body copy.
- Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
- Related themes: Fashion, Music & Sound, Technology, Animation, Parallax.


