CP+B Agency Website (Site of the Day - Apr 17, 2015) — UI design breakdown

CP+B is a global integrated advertising agency and our mission is to create the most written about, talked about, and outrageously effective work in the world. Our site was redesigned to reflect this mission. Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.

• Study how CP+B Agency Website separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Apr 17, 2015.
• Extracted palette (#000, #FF9398, #9C9C9C): check which hues carry brand vs utility chrome.
• Darkest #9C9C9C vs lightest #FF9398 sits around 1.3:1, which is soft—better for backgrounds than small body copy.
• Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
• Related themes: Business & Corporate, Design Agencies, Colorful, Design Websites, Responsive Design, Scrolling.