SyFy: The Magicians

SOTD

Awwwards

NBCUniversal reached out to UNIT9 create an interactive second screen experience showcasing the new SyFy series ‘The Magicians’.

Design study notes

Study how SyFy: The Magicians separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Mar 3, 2016.
Extracted palette (#000, #2779A7, #49C5B6): check which hues carry brand vs utility chrome.
Darkest #2779A7 vs lightest #49C5B6 sits around 2.3:1, which is soft—better for backgrounds than small body copy.
Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?

SOTD

Awwwards

NBCUniversal reached out to UNIT9 create an interactive second screen experience showcasing the new SyFy series ‘The Magicians’.

Study how SyFy: The Magicians separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Mar 3, 2016.
Extracted palette (#000, #2779A7, #49C5B6): check which hues carry brand vs utility chrome.
Darkest #2779A7 vs lightest #49C5B6 sits around 2.3:1, which is soft—better for backgrounds than small body copy.
Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?