Vitra – Office Chair Finder (Site of the Day - Jun 14, 2022) — UI design breakdown

Vitra commissioned us to create a smart and playful tool to find your perfect office chair. Find yours by answering a few questions and comparing the results. Sourced from Awwwards. Use this page as a UI breakdown: reverse-engineer hierarchy, color roles, and interaction cues before you remix ideas into your own screens.

• Study how Vitra – Office Chair Finder separates primary actions from secondary content—note spacing, type scale, and focal contrast. Recognized as Site of the Day - Jun 14, 2022.
• Extracted palette (#FF9398, #9C9C9C, #FFFFFF): check which hues carry brand vs utility chrome.
• Darkest #9C9C9C vs lightest #FFFFFF sits around 2.7:1, which is soft—better for backgrounds than small body copy.
• Ask: what would break first if this layout were a product dashboard—navigation clarity, scan order, or color contrast?
• Related themes: E-Commerce, Mobile & Apps, Web & Interactive, Animation, App Style, Clean.